WE ALL START WITH THE SAME BLANKET

Digital Film
You see it constantly on Facebook and Instagram. Almost every child born in a hospital in The United States is wrapped in the same striped, cotton blanket. That’s a powerful fact. It may say that American hospitals could use more supplier options. But it also tells a much more powerful truth:

We all want comfort. And we all find it in cotton.

This is an important reminder at a time when America is more divided than ever. By bringing this story to the fore, we hoped to foster just a wee bit more compassion and a tad more understanding for the folks we call our neighbors. And The Fourth of July seemed the perfect time to talk about it. 

Creative Directors:
Cassandra Anderson, Marilyn Kam
Editor: Jamie Connors, Cutting Room Films